
Who we are
We’re a collective of thinkers, creators, and makers driven to shape brands that resonate deeply and last beyond trends.
Stats
5000+
Projects delivered
163
Alumni clients
256
Unique business identities crafted
18
Years of Brand & Identity Excellence
Featured in
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Brand
Strategy
Discover what makes you different. We go beyond data, uncovering the why behind your brand and shaping a purpose that resonates. Together, we build your unique positioning, so you’re not just seen—you’re chosen
Purpose
Positioning
Personality
Market Analysis
Psychographics
Nomenclature
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Brand
Identity
Crafted design that tells your story. Working beyond the visual, capturing your brand’s essence and values. Crafting identities that resonate with your tribe, so your brand is more than recognised—it’s trusted.
Visual Identity
Tone of Voice
Brand Guidelines
Brand Story
Key Messages
Brand Personality
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Brand
Activation
Wholistic experiences that win fans. Real-world experiences that turn audiences into advocates. We bring your brand to life across every touchpoint, ensuring it’s not just noticed—it’s unforgettable.
Website Design
Campaign Development
Digital Activation
Marketing Collateral
UI/UX Design
Social Media Strategy
Testimonials
"Potting Shed took the time to understand the product and our purpose and created a clean, fun and fresh look which our clients comment on regularly. They then took the brand and product to the next level for us by creating our product video and website, and the storyboard and visual process that the team created really brought it to life."

Jenny Winspear
COO Anova
"We worked alongside Potting Shed to create an identity that embodies who we are, and why we do what we do. These projects have contributed to a more connected team who believe in our organisation at a deep level. When your people believe in what you do and take ownership over their culture and workplace, growth is the natural outcome."

Jim Gilligan
CEO Carey Group
"We worked alongside Potting Shed to create an identity that embodies who we are, and why we do what we do. These projects have contributed to a more connected team who believe in our organisation at a deep level. When your people believe in what you do and take ownership over their culture and workplace, growth is the natural outcome."

Charlie McMann
CFO Arch Capital